Viktor When there is a sharp increase in competition in almost every industry, the importance of an advertising pitch becomes more and more evident. To have a successful advertising pitch, the most crucial part is knowing how to create one, and this article will outline a 7-step guide on how to create an advertising pitch. So, … Read more
If you can explain your idea in one sentence and have it trigger the “unicorn feeling”, it’s worth an investment. This statement should be the golden rule when creating solid pitch decks. Unfortunately, it’s not. This is why I’m posting this guide. I’ve seen too many mediocre decks that use fluff and vanity metrics to … Read more
Digital marketing professionals, creative strategists and marketers are the ones who make numerous creative decisions while promoting different services, products, and brands, and it’s no secret that phenomenal results follow a well-executed creative strategy. The creative strategy in content marketing is what will serve as a guide for the advertising team to develop creative decisions … Read more
With businesses competing to win over consumers’ attention, marketing has become more ruthless than ever before. Therefore it’s essential to have winning creative strategies to survive and thrive in such a competitive field. Creative strategy is the vital link connecting business planning with the creative process, the answer to longstanding strategy, crafting concepts and narratives … Read more
The creative strategist plays the most crucial role in helping a company expand and improve through compelling marketing campaigns. He is the one that connects the dots. Just like Isaac Newton did and many more prominent stars in human history. Having one on your team can be of great benefit for you and your company … Read more
Creative strategists play a vital role in supporting a company to grow through effective marketing campaigns. Best creative strategists combine the creative and imaginative intuition of a marketer with the logical reasoning of an analyst. This article will cover all aspects of what is a creative strategist and how that person can help your business. … Read more
Put your current position in the blanks: Are you going to be a _______ for the rest of your life OR, you strive to become the person who needs a team of_______, to build his side business aka THE DREAM LIFE? If you’re thinking about contributing to something bigger than just the menial tasks your … Read more
A creative strategist is a very important part of the process of helping a company develop effective marketing initiatives. Effective creative strategists have two critical qualities: they have to be creative and have an analytical eye. Super easy! This article defines what a creative strategy and a creative strategist is, what the job requires, and … Read more
Hey all, Sending you your weekly dose of Perspektiva – important perspectives to help you grow in life and business. Owner’s thoughts: What you’ll read today: Social Signals And How To Use Them For SEO Juice Google is a machine that reacts to signals. If we treat it as such, then any signal you create, … Read more
Here’s a stupid question: Do you want your company to be at the forefront of innovation? Another one: Do you want to use the latest marketing/sales/dev business development and innovation programs that will increase your revenue and client base? Here’s how you do that: Have one of your employees apply for a remote job in … Read more
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