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How To Create A Startup Pitch

Presentation and Pitch Expert. Ex Advertising.

$100mill In Funding. Bald Since 2010.

Are you an entrepreneur with a groundbreaking idea for a startup but no idea how to create a startup pitch? Or maybe you’ve already created a pitch, but it’s not quite up to snuff. In either case, don’t worry, this guide is here to help.

By following the simple steps outlined below, you’ll be able to create a powerful and compelling pitch that will have investors clamoring to get on board. And remember, when pitching investors, your goal isn’t just to get them to invest, it’s to get them to talk about you and your brand.

So, let’s learn how to do that!

How To Create A Startup Pitch In Just Five Easy Steps

Are you wondering how to make a compelling and great pitch for your startup business idea or how to pitch a startup to investors? Well, you’re in the right place!

Below I listed some of the most effective steps to follow and keep in mind when creating your next startup pitch.

Get to Know Your Audience

The first step in creating a pitch for your startup business idea is to get to know your audience. The best way to do this is through research. Here, you need to ask the following questions:

  • What are their needs?
  • What are their pain points?
  • What would they be interested in and want to invest in your business or your idea?

Once you can answer these questions, you’ll be able to personalize your pitch and win over investors!

Tell Your Story

The next step in creating a pitch for your startup business idea is to tell your story, why you created your company, and how you’ll be able to solve the problem that your audience is facing. Think about what you want to accomplish with your startup business idea and describe it.

This storytelling approach will make your pitch much more memorable and engaging to your audience!

Share Facts And Numbers

In order to grab the attention of the investors, you will need to create a well-crafted pitch deck. This means sharing some statistics and facts about your company, revenue model and business model. To do this, you will need to do some research, compile data about your industry target market, and be able to answer the following questions:

  • How much money your startup needs to raise?
  • How will you allocate the funds?
  • What is your timetable for achieving profitability?

Present A Solid Startup Pitch Deck

Your startup pitch deck presentation will act as a visual reference, helping you highlight key points that you want your future investors to pay close attention to.

Including graphics such as charts and graphs can help you present complex information and data more simply and engagingly. However, you should keep in mind that your pitch deck is there to enhance your presentation and not replace it.

Paint A Clear And Promising Picture Of The Future

Investors want to see a clear vision of the future for your company and it’s your job to give this to them.

The most important thing to remember is that you must be able to articulate how your startup will contribute to any existing industry or market. Your vision should be so detailed that you can easily describe your business model and the product or service your company will offer and how it will be used.

An excellent way to start is by listing out your core competencies and explaining how they will be utilized in your business. You should give them not just a vision of the future, but also a plan of action.


Startups are not easy to raise funds for, and it is even more challenging with the current economic climate. Luckily, with this guide in hand, you’ll be able to create a startup pitch and get investors interested in your business.

Do you want to learn more about an investor pitch, business pitch or advertising pitch? I’ve got you covered!

Have you ever created a startup pitch? What do you think is the best way to grasp the attention of potential investors? Share your thoughts in the comment section below!

Thanks for reading!

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