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Must Have Legal Tech Pitch Deck Outline

Presentation and Pitch Expert. Ex Advertising.

$100mill In Funding. Bald Since 2010.

Navigating the complex world of legal startups can be daunting, especially when it comes to securing funding.

A poorly structured pitch deck often leads to missed opportunities, leaving many innovative legal ideas unheard.

The key to success lies in a well-crafted legal pitch deck – a crucial tool that can make or break your venture’s chance of securing investment.

Sup. I’m Viktor, a presentation and pitch deck expert, consultant, and burger lover. For the past 13 years I’ve helped clients raise millions, and win deals, funding and campaigns, with my unique approach to developing presentations. I’m sharing that approach in this article.

My comprehensive legal tech pitch deck outline is designed to guide you through this crucial process. It ensures that every essential aspect of your legal startup is presented clearly, compellingly, and in a manner that resonates with potential investors.

Let’s delve into this outline and unlock the potential of your legal startup.

Book a free personalized pitch deck consultation and save over 20 hours of your time.

Join hundreds of successful entrepreneurs who’ve transformed their pitch decks with my help.

Let me develop an investor ready deck by using my hands-off approach, which includes: market research, copy, design, financials, narrative and strategy.

One week turnaround time.

The least you will get is 10 actionable tips & strategies to own that next presentation, worth $599, for free.


4 page detailed legal pitch deck outline

1. Title Slide

  • Startup Name: LegalEase Solutions
  • Logo: [Incorporate a smart, minimalist logo that reflects legal innovation]
  • Contact Information:
  • Tagline: “Revolutionizing Legal Processes Through Technology”
  • Visuals: Use a clean, professional background with the logo and company name prominently displayed.

2. Introduction Slide

  • Brief Company Overview:
    • “LegalEase Solutions is dedicated to transforming the legal industry through cutting-edge technology. We specialize in automating legal processes, making them more efficient and accessible.”
  • Founder’s Introduction:
    • “Founded by Jane Doe, a seasoned lawyer and tech enthusiast, LegalEase Solutions embodies a blend of legal expertise and technological innovation.”

3. Problem Slide

  • Problem Description:
    • “In the legal world, processes are often bogged down by manual paperwork, leading to inefficiencies and increased costs. This affects law firms, corporate legal departments, and ultimately, the clients they serve.”
  • Statistics/Facts:
    • “According to industry research, legal professionals spend up to 40% of their time on routine documentation tasks.”
    • “A survey reveals that 60% of clients are seeking faster and more cost-effective legal services.”
  • Visuals: Use charts or infographics to depict the time and costs involved in traditional legal processes.

4. Solution Slide

  • Solution Overview:
    • “LegalEase Solutions introduces an AI-powered platform that automates legal documentation and workflow management, drastically reducing time spent on routine tasks and lowering operational costs.”
  • Key Features:
    • “Our platform features include automated document generation, smart workflow integration, and AI-driven legal research tools.”
  • Benefits:
    • “With our solution, law firms and corporate legal departments can achieve up to 70% time savings on documentation, enhance accuracy, and improve client satisfaction.”
  • Visuals: Incorporate screenshots of the platform interface, emphasizing key features.

5. Value Proposition Slide

  • Unique Benefits:
    • “Our AI-driven platform uniquely combines speed, accuracy, and user-friendliness, setting a new standard in legal process automation.”
  • Comparative Advantage:
    • “Unlike traditional legal software, LegalEase offers real-time legal research capabilities and customizable document templates, tailored to diverse legal needs.”
  • Key Selling Points:
    • “Reduced Operational Costs: Save on manpower and resources.”
    • “Increased Efficiency: Streamline legal workflows for faster case handling.”
    • “Enhanced Accuracy: Minimize errors with AI-validated documentation.”
  • Visuals: Highlight key benefits with bold icons or graphics for visual emphasis.

6. Market Analysis Slide

  • Market Size & Growth:
    • “The legal tech market is projected to grow to $25 billion by 2025, with a significant portion in legal process automation.”
  • Target Audience:
    • “Our primary market includes mid to large-sized law firms and corporate legal departments seeking efficiency and cost reduction.”
  • Trends & Opportunities:
    • “There is a growing trend towards digital transformation in the legal sector, opening opportunities for innovative tech solutions like ours.”
  • Visuals: Use bar graphs or pie charts to illustrate market size and growth projections.

7. Product/Service Details Slide

  • In-Depth Features:
    • “Automated Document Generation: Create legal documents in minutes.”
    • “Smart Workflow Integration: Seamlessly connect various legal processes.”
    • “AI-Driven Legal Research: Access and analyze legal data efficiently.”
  • Technology Used:
    • “Built on a robust AI framework with advanced natural language processing capabilities.”
  • Development & Roadmap:
    • “Currently in the beta phase with 5 law firms; full launch planned in Q3 2023, followed by continuous feature enhancement.”
  • Visuals: Showcase screenshots or flowcharts to visualize the platform’s functionality.

8. Business Model Slide

  • Revenue Streams:
    • “Subscription-Based Model: Monthly and yearly plans tailored to different organization sizes.”
    • “Customization Services: Additional revenue from bespoke platform customizations.”
  • Pricing Strategy:
    • “Competitive pricing aligned with market standards, offering different tiers based on feature access and user count.”
  • Sales Channels:
    • “Direct sales to law firms and legal departments, complemented by partnerships with legal associations and tech distributors.”
  • Visuals: Create a simple table or diagram to outline the pricing tiers and a map to show potential market reach.

9. Competitive Analysis Slide

  • Market Competitors:
    • “Overview of key competitors in legal tech automation and AI research.”
  • Comparative Strengths:
    • “Our AI-driven platform offers faster processing and more accurate results compared to conventional legal software.”
  • Differentiating Factors:
    • “Unique features like real-time legal analytics and customizable workflows set us apart.”
  • Visuals: Utilize a comparison chart to highlight features where LegalEase Solutions excels over competitors.

10. Marketing and Sales Strategy Slide

  • Marketing Approach:
    • “Targeted digital marketing campaigns focusing on legal industry forums, social media, and professional networks.”
  • Sales Plan:
    • “Direct outreach to law firms and legal departments through a dedicated sales team and attendance at industry conferences and events.”
  • Customer Retention:
    • “Post-sale support, regular updates, and feedback loops to ensure customer satisfaction and retention.”
  • Visuals: Graphs or flowcharts to depict the sales funnel and marketing channels.

11. Traction Slide

  • Current Achievements:
    • “Successful beta implementation in five law firms, with positive preliminary feedback.”
  • Key Milestones:
    • “Completed first round of funding, software development phase, and initiation of beta testing.”
  • Client Testimonials/Case Studies:
    • “Quotes and case studies from beta testers highlighting efficiency improvements and user satisfaction.”
  • Visuals: Timeline of milestones, quotes from clients, and any awards or recognitions.

12. Financial Projections Slide

  • Revenue Forecasts:
    • “Projected revenue growth for the next five years, with break-even point expected in year two.”
  • Cost Analysis:
    • “Overview of major costs including development, marketing, and operational expenses.”
  • Profitability Projections:
    • “Estimations of profit margins as the user base expands.”
  • Visuals: Line graphs showing revenue growth and break-even analysis, pie chart for cost distribution.

13. Team Slide

  • Founding Members:
    • “Jane Doe, CEO – Former lawyer with 10 years of experience in corporate law and legal tech innovation.”
    • “John Smith, CTO – Expert in AI and software development, with a history of successful tech startups.”
  • Key Team Members:
    • “Emily White, Head of Marketing – Specialized in digital marketing for legal tech products.”
    • “David Brown, Sales Director – Extensive experience in B2B sales, particularly in legal and tech sectors.”
  • Advisory Board:
    • “Includes prominent figures in legal tech and business, contributing expertise and industry connections.”
  • Visuals: Photos and brief bios of the team members, with icons representing their roles and expertise.

14. Funding Ask Slide

  • Funding Requirement:
    • “Seeking $5 million in Series A funding.”
  • Use of Funds:
    • “40% for product development and AI integration.”
    • “30% for marketing and sales expansion.”
    • “20% for operational costs and team expansion.”
    • “10% as a reserve for unforeseen expenses.”
  • Investment Terms:
    • “Offering equity in exchange for the investment; open to negotiations on terms.”
  • Visuals: Pie chart showing the breakdown of fund allocation, with a simple equity offer table.

15. Closing Slide

  • Summary of Key Points:
    • “LegalEase Solutions is poised to transform legal process automation with advanced AI technology.”
    • “Strong market potential, competitive edge, and a skilled team ready to capitalize on the growing legal tech market.”
  • Call to Action:
    • “Join us in revolutionizing the legal industry. Let’s discuss how we can collaborate for mutual success.”
  • Thank You Note:
    • “Thank you for considering our vision and potential.”
  • Contact Information:
  • Visuals: A compelling image representing the future of legal tech, company contact details.

16. Appendix/Additional Slides (Optional)

  • Detailed Financial Data:
    • “Extended financial projections, cash flow statements, and detailed budget plans.”
  • Technical Specifications:
    • “In-depth technical information about the AI platform and software architecture.”
  • Legal and Regulatory Compliance:
    • “Documentation on compliance with legal industry standards and data protection regulations.”
  • Supporting Information:
    • “Additional market research, client testimonials, and beta testing results.”
  • Visuals: Graphs, tables, and diagrams providing detailed supplementary information.


In conclusion, a well-structured legal pitch deck is more than just a presentation; it’s a strategic tool that can significantly influence your startup’s funding journey. By following the comprehensive outline provided, you can effectively showcase your legal startup’s value, innovation, and potential to investors.

This outline ensures that you cover all the critical aspects of your business, from the problem you’re solving to your financial projections, in a coherent and engaging manner.

Remember, the goal is to tell a compelling story that not only highlights the strengths of your legal solution but also resonates with the specific interests and concerns of investors in the legal industry. With this guide, you’re equipped to create a pitch deck that stands out, paving the way for your startup’s success and growth in the competitive legal landscape.

You got this.

But if you don’t got it:

Join hundreds of successful entrepreneurs who’ve transformed their pitch decks with my help.

Let me develop an investor ready deck by using my hands-off approach, which includes: market research, copy, design, financials, narrative and strategy.

One week turnaround time.

The least you will get is 10 actionable tips & strategies to own that next presentation, worth $599, for free.

If you want to really dive into the world of pitch decks, check out our complete collection of pitch deck guides, pitch deck outlines and pitch deck examples.

For more guidance, check out my legal tech pitch deck guide, my law firm pitch deck outline, and my legal tech pitch examples article.

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