You’ve got this genius fintech idea that’s going to shake up the payments industry, but there’s just one tiny problem—investors aren’t biting. It’s not because your idea isn’t brilliant (it is), but maybe, just maybe, your pitch deck is more “meh” than “wow.” And hey, I’ve been there. That’s why I’m here to help you fix it with the PayFin Pitch Deck Template.
I’m Viktor, a pitch deck expert and creative business strategist. Over the past 13 years, I’ve helped businesses secure millions of $ in funding thanks to my approach and I’m sharing it here in this pitch deck guide.
Let’s dive into what makes the PayFin pitch deck template the secret sauce to getting that fintech funding.
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What do you think of having 12 dead simple formulas, that will help you craft 12 slides, in about 1 hour? That’s what you’ll get, when you download my 12 slide framework. Save hours crafting your pitch deck copy with my tested approach that includes:
- Elevator pitch one sentence formula
- Problem/ solution slide one sentence formula
- Competitor slide one sentence formula
- 9 other formulas, tips, tricks and advice
The formulas worked for 40+ industries and 500+ companies. Including the one you’re looking at now.
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13 Slide PayFin’s Pitch Deck Template | Google Slides
The above is is just a simplified pitch deck version developed as part of our entrepreneurship program for graduate studies.
Founders that are serious about getting the funding they need, opt in for a deck has industry specific content, superb narrative and award winning design like these ones below:
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Book a free 30 minute call below if you’re serious about getting an investor ready deck, and we’ll discuss your needs in detail. I’ll help you design the deck, write the content, develop the narrative and flesh out the strategy with financials.
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Alternatively, get the custom template for just $69,99.As soon as the payment is processed I’ll send over a quick questionnaire and deliver the deck in 24 hours and less.
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1. Cover Slide:
- Title: [Your Startup Name] Pitch Deck
- Subtitle/Tagline (optional): Revolutionizing Payments for the Digital Age
- Your Name/Position: John Smith, CEO
- Contact Information: Email: john@yourstartup.com | Phone: +1 (123) 456-7890
- (Optional) Company Logo: Include your company logo for branding purposes.
2. Problem Statement:
- Title: The Payments Conundrum
- Description:
- Inefficient and costly payment systems plague businesses and consumers alike.
- Traditional banking systems are slow, prone to errors, and lack transparency.
- Emerging markets face limited access to financial services, hindering economic growth.
- Data/Anecdotes:
- “According to [source], businesses lose X% of revenue due to payment inefficiencies.”
- “X% of the global population remains unbanked, presenting a significant market gap.”
- Market Need:
- Highlight the urgency and scale of the problem.
- Illustrate the pain points faced by businesses and consumers in the payments space.
3. Solution:
- Title: Introducing [Your Startup Name]
- Description:
- We offer a revolutionary payment platform designed to streamline transactions and enhance financial inclusion.
- Our cutting-edge technology leverages blockchain and AI to deliver secure, fast, and cost-effective payment solutions.
- Key Features:
- Instant cross-border transfers
- Transparent transaction tracking
- Low fees and competitive exchange rates
- Unique Value Proposition:
- Differentiate your solution from existing alternatives.
- Emphasize how your platform addresses the pain points outlined in the previous slide.
4. Market Opportunity:
- Title: The Lucrative Payments Landscape
- Market Size:
- The global payments market is projected to reach $X trillion by [year], growing at a CAGR of X%.
- Break down the market size by region or segment, if relevant.
- Trends/Statistics:
- Mobile payments are experiencing explosive growth, with transactions expected to surpass X billion by [year].
- The rise of e-commerce and digital wallets presents vast opportunities for innovation.
- Target Audience:
- Businesses of all sizes seeking efficient payment solutions
- Consumers looking for convenient and secure payment methods
- Customer Segments:
- Retailers, e-commerce platforms, freelancers, international travelers, etc.
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5. Product/Service Offering:
- Title: Revolutionizing Payments with [Your Startup Name]
- Description:
- Our platform offers a seamless payment experience for businesses and consumers worldwide.
- With our user-friendly interface and advanced features, sending and receiving payments has never been easier.
- Visuals:
- Include screenshots or mockups of your payment platform to showcase its design and functionality.
- Value Proposition:
- Highlight the benefits of using your platform, such as speed, security, and affordability.
- Address specific pain points faced by your target audience and how your solution solves them.
6. Business Model:
- Title: Driving Revenue through Innovation
- Revenue Streams:
- Transaction fees: Generate revenue from each transaction processed through your platform.
- Subscription plans: Offer premium features or services for a recurring fee.
- Licensing: Explore partnerships with financial institutions or businesses to license your technology.
- Pricing Strategy:
- Transparent fee structure with competitive rates to attract and retain customers.
- Tiered pricing model catering to different user segments and usage levels.
- Scalability:
- Discuss how your business model allows for scalability and growth without proportional increases in costs.
- Highlight potential for expansion into new markets or verticals.
7. Competitive Analysis:
- Title: Staying Ahead in a Crowded Market
- Competitors:
- Identify direct competitors offering similar payment solutions.
- Analyze their strengths, weaknesses, and market positioning.
- Competitive Advantages:
- Highlight key differentiators that set your fintech startup apart from competitors.
- Emphasize factors such as technology innovation, user experience, pricing, and customer service.
- Barriers to Entry:
- Discuss any barriers to entry, such as proprietary technology, regulatory compliance, or network effects.
- Explain how these barriers protect your business from new entrants.
8. Go-to-Market Strategy:
- Title: Capturing Market Share Strategically
- Target Markets:
- Define your primary target markets based on demographics, geography, or industry verticals.
- Tailor your go-to-market strategy to address the needs and preferences of each segment.
- Marketing Channels:
- Outline the channels you’ll use to reach and engage your target audience, such as digital marketing, social media, partnerships, and events.
- Allocate resources and budgets to each channel based on their effectiveness and ROI.
- Sales Strategy:
- Describe your sales approach, including direct sales, partnerships with financial institutions or payment processors, and online self-service options.
- Highlight how you’ll nurture leads and convert them into paying customers.
9. Financial Projections:
- Title: Projecting Growth and Profitability
- Revenue Forecast:
- Present a detailed breakdown of your revenue projections for the next 3-5 years.
- Include assumptions behind your projections, such as customer acquisition rates, transaction volume, and pricing changes.
- Expense Breakdown:
- Outline your anticipated expenses, including technology development, marketing, sales, and operational costs.
- Show how your expenses align with your revenue growth and profitability goals.
- Profitability Timeline:
- Illustrate when you expect to achieve profitability based on your revenue and expense projections.
- Discuss potential milestones or inflection points that may accelerate profitability.
10. Team:
- Title: Meet the Visionaries Behind [Your Startup Name]
- Founder(s):
- Introduce yourself and your co-founders, highlighting your relevant experience, expertise, and passion for solving the problem.
- Key Team Members:
- Showcase key members of your team, such as technology leads, product managers, and sales executives.
- Emphasize their contributions to the company and why they’re integral to its success.
- Advisory Board (if applicable):
- Mention any advisors or mentors who provide strategic guidance and industry insights.
- Highlight their credibility and the value they bring to your startup.
11. Funding Ask:
- Title: Fueling Our Growth
- Funding Requirement:
- Clearly state the amount of funding you are seeking in this round (e.g., $X million).
- Explain how the funds will be allocated to support key initiatives, such as product development, marketing, sales, and hiring.
- Use of Funds:
- Break down the funding allocation into specific categories with estimated percentages or dollar amounts.
- Provide rationale for each category based on your business priorities and growth objectives.
- Current Investors (if applicable):
- Mention any existing investors or commitments you’ve secured, demonstrating investor interest and confidence in your startup.
12. Conclusion:
- Title: Join Us on the Journey
- Summary:
- Summarize the key points of your pitch, emphasizing the market opportunity, your innovative solution, and the strength of your team.
- Call to Action:
- Invite investors to join you on your mission to revolutionize the payments industry.
- Encourage them to reach out for further discussions or to request additional information.
- Gratitude:
- Express gratitude for their time and consideration.
- Reiterate your excitement about the potential partnership and the opportunity to collaborate.
13. Contact Information:
- Title: Let’s Connect
- Your Contact Details:
- Provide your email address, phone number, and any other relevant contact information.
- Social Media Links:
- Include links to your company’s social media profiles (e.g., LinkedIn, Twitter) for investors to follow your updates and engage with your team.
- Website URL:
- Direct investors to your company website for more information about your product, team, and vision.
- Additional Resources:
- Offer downloadable resources, such as a one-pager or executive summary, for investors to review at their convenience.
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Last Words
So here’s the deal—your fintech idea deserves to get funded, and the PayFin pitch deck template is your shortcut to making that happen. It’s got all the bells and whistles investors are looking for without the fluff (because, honestly, who has time for that?).
You’ve got the vision. You’ve got the hustle. Now all you need is the right pitch deck to seal the deal. Use the PayFin template, nail your next investor meeting, and watch your startup go from “interesting” to “where do I sign?”
Now go get that funding and feel free to tell me all about it when you do.
You got this!
But if you don’t got it:
Join hundreds of successful entrepreneurs who’ve transformed their pitch decks with my help.
Let me develop an investor ready deck by using my hands-off approach, which includes: market research, copy, design, financials, narrative and strategy.
One week turnaround time.
The least you will get is 10 actionable tips & strategies to own that next presentation, worth $599, for free.
If you want to really dive into the world of pitch decks, check out our complete collection of pitch deck templates.
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