You’ve got a killer idea—basically, the Shopify of the experience economy—and it’s going to revolutionize how health and wellness businesses do business. But here’s the thing: no one’s biting. It’s not because your idea isn’t solid (it is), but because your pitch? Well, that’s another story.
You might have the next big thing for wellness providers, but if you can’t get investors to feel it, they’re not going to fund it. No worries, though.
I’m Viktor, a pitch deck expert and creative business strategist. Over the past 13 years, I’ve helped businesses secure millions of $ in funding thanks to my approach and I’m sharing it here in this pitch deck guide.
And no, I won’t be throwing jargon at you. I’m just going to show you how to get investors excited about your idea—without all the fluff. Let’s get into it.
Fresh Case Study: Check out how we helped BlackTop Sports Academy build their pitch deck, and how Youth Sports Platform TeamzConnect got an investor ready pitch deck done with our help. Lastly check out the development process of a pitch deck for a personal wellness application.
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- Elevator pitch one sentence formula
- Problem/ solution slide one sentence formula
- Competitor slide one sentence formula
- 9 other formulas, tips, tricks and advice
The formulas worked for 40+ industries and 500+ companies. Including the one you’re looking at now.
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10 Slide Experience Economy Platform Pitch Deck Template | Google Slides
The above is is just a simplified pitch deck version developed as part of our entrepreneurship program for graduate studies.
Founders that are serious about getting the funding they need, opt in for a deck has industry specific content, superb narrative and award winning design like these ones below:
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Slide 1: Elevator Pitch
Headline:
“Shopify for Health & Wellness”
Content:
- Name the Enemy: Traditional service platforms are fragmented and don’t cater to the unique needs of the experience economy.
- Create Urgency: The health and wellness market is booming, and service providers need an integrated solution now.
- Agitate the Problem: Current solutions lead to wasted time, resources, and customer frustration due to disjointed platforms.
- Offer the Missing Piece: Our platform offers an all-in-one solution for booking, managing, and marketing health and wellness services.
- Spark Intrigue: Introducing [Platform Name], a one-stop-shop like Shopify but for the health and wellness service providers.
Visuals:
- Side-by-side images of fragmented platforms vs. a smooth, unified experience powered by your solution.
Slide 2: Investor Memo
Headline:
“The Opportunity to Own the Future of the Experience Economy”
Content:
- Market Opportunity: The global health and wellness market is valued at over $1.5 trillion, growing annually at 5-10% (Source: McKinsey & Co). The experience economy represents a $1 trillion opportunity, with health and wellness services leading the charge.
- Unique Value Proposition: Just as Shopify democratized e-commerce, we empower health and wellness businesses to scale their offerings online, manage bookings, payments, and customer relationships in one place.
- Proven Traction: We have onboarded X+ early adopters, achieving [key metrics like revenue, users, etc.].
- Funding Needs: Raising $X million to expand product features, enhance the user experience, and scale into new verticals like fitness, therapy, and holistic services.
Visuals:
- TAM, SAM, SOM breakdown with graphs to show the total addressable market for health and wellness.
Slide 3: Problem Statement
Headline:
“The Current Landscape: Inefficient, Disconnected, and Costly”
Content:
- Agitate the Problem: Health and wellness providers spend up to 20 hours a week managing multiple platforms for booking, billing, and marketing. This fragmentation leads to lost customers and wasted resources.
- Create Urgency: With more consumers seeking wellness experiences, providers are struggling to meet demand efficiently. Over 50% of businesses report difficulty in scaling due to operational bottlenecks.
Visuals:
- A stark infographic showing the average time and revenue lost due to fragmented systems.
Slide 4: Market Opportunity
Headline:
“A $1 Trillion Experience Economy with Health and Wellness at the Forefront”
Content:
- Market Size: The health and wellness sector, which includes fitness, mental health, holistic treatments, and more, is set to grow from $1.5 trillion to $2 trillion by 2030.
- Untapped Potential: Current platforms focus on physical products (e.g., Shopify), but the experience economy—services like yoga, therapy, fitness—is vastly underserved. This gap represents a massive opportunity.
Visuals:
- A graph breaking down TAM, SAM, SOM across health and wellness, highlighting service-based offerings like fitness classes, therapy, and wellness retreats.
Slide 5: Unique Solution
Headline:
“Introducing [Platform Name]: Shopify for the Experience Economy”
Content:
- Offer the Missing Piece: Our platform gives health and wellness providers the tools to create, manage, and scale their business online. From booking to payment processing, it’s all integrated in one place.
- Key Features: Customizable storefronts, scheduling tools, seamless payment integration, and marketing automation.
- Customer Benefits: Save time, reduce costs, and improve customer satisfaction with streamlined operations.
Visuals:
- A diagram showing how the platform works, with a simple flow of how users (both providers and customers) interact with it.
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Slide 6: Proven Traction
Headline:
“Early Success with Strong User Growth”
Content:
- Build Trust: We’ve onboarded over X health and wellness providers, with a user growth rate of Y% over the past Z months.
- Case Study: Highlight a success story from an early adopter who has increased revenue and customer retention by X% after switching to your platform.
Visuals:
- User growth chart, customer testimonials, and a brief before-and-after comparison of a provider’s business performance.
Slide 7: Competitive Analysis
Headline:
“Positioned to Win in a Fragmented Market”
Content:
- Competitive Landscape: While competitors like Mindbody focus solely on scheduling and booking, and Shopify excels in e-commerce for products, no platform integrates both the service-based experience and commerce.
- Our Edge: We are the first to combine service scheduling, product sales, and customer management into one platform for health and wellness.
Visuals:
- A comparison chart showing competitors (Mindbody, Shopify, etc.) and your platform’s unique advantages.
Slide 8: Team & Partnerships
Headline:
“Experienced Team with Strategic Industry Partners”
Content:
- Team Credentials: Led by experts from SaaS, health tech, and e-commerce industries, with experience scaling platforms from $X to $Y.
- Partnerships: We’ve secured partnerships with wellness influencers, gyms, and service providers who will help drive user adoption.
Visuals:
- Team photos with brief bios, logos of strategic partners and early adopters.
Slide 9: Financial Projections and The Ask
Headline:
“Financial Projections and Scaling Strategy”
Content:
- Projections: We are projecting $X million in ARR by year 2, scaling to $Y million by year 5, with Z% gross margins.
- Funding Needs: We are seeking $X million in funding to scale our platform, focusing on customer acquisition, product development, and expansion into new verticals (e.g., fitness, mental health, alternative therapies).
Visuals:
- Financial projections graph, showing revenue growth, customer acquisition cost, and lifetime value.
Slide 10: Vision & Closing
Headline:
“Join Us in Shaping the Future of the Experience Economy”
Content:
- Vision: By 2030, we aim to be the leading platform for health and wellness service providers, empowering millions of businesses to offer unparalleled customer experiences.
- Call to Action: Join us in building the future of the experience economy. Together, we can redefine how consumers access wellness and lifestyle services.
Visuals:
- A visionary image depicting the future of the wellness economy, with a call-to-action.
Pick a specific pitch deck design from the award winning Envato.
1000’s of ready made Powerpoint, Google Slides, and Keynote presentations that are easy to edit, format and tailor to your idea.
Last Words
So, there you have it—the recipe for getting your Experience Economy Platform off the ground. It’s not magic, just a clear, simple pitch that connects the dots for investors. You’ve got the vision, the market’s primed, and with a pitch that gets straight to the point, you’re ready to own this space.
And remember, it’s not just about looking polished; it’s about getting them to feel the potential. You’ve got this. Now, go out there and turn those investor meetings into wins.
Catch you on the flip side. You got this!
But if you don’t got it:
Join hundreds of successful entrepreneurs who’ve transformed their pitch decks with my help.
Let me develop an investor ready deck by using my hands-off approach, which includes: market research, copy, design, financials, narrative and strategy.
One week turnaround time.
The least you will get is 10 actionable tips & strategies to own that next presentation, worth $599, for free.
If you want to really dive into the world of pitch decks, check out our complete collection of pitch deck templates.
For more guidance, check out my wellness pitch deck guide or my other resources:
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