10 Slide Retail Supply Chain Pitch Deck Template

So, you’ve got a revolutionary B2B2C business idea that could disrupt the entire industry—think Airbnb but for, well, everything. But every time you pitch it, you’re met with blank stares or polite “we’ll get back to you” emails.

Here’s the thing: it’s not that your idea isn’t amazing (because it probably is). It’s just that your pitch deck needs a little oomph.

I’m Viktor, a pitch deck expert and creative business strategist. Over the past 13 years, I’ve helped businesses secure millions of $ in funding thanks to my approach and I’m sharing it here in this pitch deck guide.

This guide isn’t about drowning you in buzzwords or generic slides—it’s about making your B2B2C pitch deck stand out, keep it real, and, most importantly, get you the investment you need. Let’s get you in front of investors who say “Hell yeah” instead of “Hmm, interesting.”

Let’s break it down and get you funded.

10 Slide Pitch Deck Template | Google Slides

1. Elevator Pitch Slide

Title: Revolutionizing Retail Supply Chains: From B2B to B2C
Key Message:
Our platform simplifies retail supply chains by directly connecting manufacturers (B2B) with end consumers (B2C), reducing middlemen, cutting costs by 25%, and improving delivery times by 40%. We empower businesses with higher margins while enhancing consumer experiences.
Visual: An infographic of the supply chain showing manufacturers, consumers, and the platform connecting them directly.
Supporting Data:

• Global e-commerce sales reached $5.7 trillion in 2022, and are expected to grow to $8.1 trillion by 2026.
• Studies show that 75% of B2B buyers are now expecting direct engagement with brands, bypassing traditional intermediaries.

2. Investor Memo Slide

Title: Why Invest in Our B2B2C Platform?

Problem Statement:

• Traditional retail supply chains involve numerous intermediaries, causing inefficiencies, increased costs, and slower delivery times.

Solution:

• Our platform offers a one-stop solution, enabling manufacturers to directly engage with consumers, cutting out the middlemen. This creates a more agile, transparent, and cost-effective system for all stakeholders.

Market Opportunity:

• The global B2B2C e-commerce market is projected to grow from $6.4 trillion in 2023 to $8.1 trillion by 2026, with an annual growth rate of 10.5% driven by digital transformation and consumer demand for direct access to brands.
• The direct-to-consumer (D2C) market is expected to grow by 19.2% CAGR from 2023 to 2030.

Business Model:

• We take a 5% commission on every transaction made through the platform, combined with subscription fees from businesses.
• B2C customer acquisition will drive cross-sell opportunities for B2B suppliers, enhancing overall margins.

Traction:

• 150 manufacturers signed up within the first 6 months, with an annual revenue run rate of $1 million.
• Over 10,000 B2C transactions completed, with a 30% month-over-month growth in active users.

3. Product Overview Slide

Title: What We Do

Core Offering:

• Seamless B2B2C Integration: A digital platform where manufacturers list their products directly for consumers.
• Real-Time Inventory Management: Businesses can sync their inventory across multiple platforms, ensuring they never miss a sale.
• End-to-End Logistics Management: Simplified fulfillment processes, from order processing to last-mile delivery.
• Consumer Analytics: Insights for manufacturers on consumer preferences, enabling better product development and personalization.

Visual:

• A flowchart demonstrating the simplicity of the process: Manufacturer → Platform → Consumer with real-time updates and analytics feeding back into the system.

4. Business Model Slide

Title: How We Make Money

Revenue Streams:

1. Transaction Fees: We take a 5% commission from each sale made through our platform.
2. Subscription Fees: B2B manufacturers pay a monthly fee ($500/month) for premium features such as enhanced analytics, priority listing, and marketing tools.
3. Logistics Fees: We charge a small markup on shipping rates negotiated with 3rd party logistics providers.

Customer Journey:

• For Businesses (B2B): Signup → List Products → Manage Orders → Analyze Sales → Expand Reach.
• For Consumers (B2C): Browse → Purchase → Receive Direct Delivery → Leave Feedback.

Unit Economics:

• CAC (Customer Acquisition Cost): $100 per B2C customer, $300 per B2B partner.
• LTV (Lifetime Value): Estimated at $1,000 for B2C, $6,000 for B2B (including subscription fees and commission from sales).

5. Market Opportunity Slide

Title: The Market Opportunity

Market Size:

• Total Addressable Market (TAM): The global retail e-commerce market is projected to reach $8.1 trillion by 2026.
• Serviceable Available Market (SAM): B2B2C e-commerce in the U.S. alone is expected to be $1.4 trillion by 2025.
• Serviceable Obtainable Market (SOM): We aim to capture 2% of the B2B2C market in North America, representing $1 billion by 2026.

Trends:

• 73% of consumers prefer to buy directly from manufacturers when given the option.
• The growth of personalized consumer experiences is leading brands to adopt B2B2C models faster than ever before.

Visual:

• A graph showing the growing market potential from 2023-2026, with key data points on e-commerce growth and consumer behavior.

6. Competitive Landscape Slide

Title: Competitive Advantage

Matrix:

Feature	Our Platform	Competitor 1	Competitor 2
Direct Manufacturer-to-Consumer Connection	✔️	❌	✔️
Real-Time Analytics	✔️	❌	❌
End-to-End Logistics	✔️	✔️	❌
Transaction Fees	5%	7%	10%

Barriers to Entry:

• First-Mover Advantage: Few competitors are offering seamless B2B2C integration at this level.
• Tech Stack: Our proprietary AI-based consumer analytics provide manufacturers with predictive insights that help optimize their offerings and manage inventory.

7. Go-To-Market Strategy Slide

Title: Our Growth Strategy

Customer Acquisition Channels:

1. Inbound Marketing: SEO-optimized content, webinars, and eBooks to attract manufacturers and retailers.
2. Paid Acquisition: Google Ads and LinkedIn targeting both B2B manufacturers and B2C customers.
3. Partnerships: Collaborations with logistics companies to offer preferential shipping rates to early adopters.
4. Influencer Marketing: Collaborating with industry influencers to promote the platform among small businesses.

Partnerships:

• Partnered with Shopify to help their vendors scale to direct-to-consumer sales.
• Strategic alliance with FedEx to reduce shipping rates for our platform users by 10%.

Sales Funnel:

• Lead Generation → Demo → Onboarding → Upsell Premium Features → Renewals.

8. Financial Projections Slide (Hypothetical)

Title: Our Financial Outlook (2024-2026)

Metric	2024	2025	2026
Revenue ($M)	$10M	$25M	$60M
Gross Margin	65%	70%	75%
Operating Expenses ($M)	$5M	$10M	$20M
Net Profit Margin	10%	20%	25%
Customer Acquisition (B2C)	100,000	300,000	800,000
B2B Partnerships	1,000	3,000	7,000

Graph: A line graph showing revenue and net profit growth over the 3 years, alongside increasing customer acquisition and partnerships.

9. Team Slide

Title: Meet the Team

Key Members:

• CEO: John Doe – 15 years in supply chain management and e-commerce, scaled a previous startup to $50M ARR.
• CTO: Jane Smith – Former VP of Engineering at a Fortune 500 company, expert in AI and predictive analytics.
• COO: David Lee – 10 years in logistics and fulfillment, previously with Amazon’s operations team.

Advisors:

• Sarah Jones – Former VP at Shopify.
• Mark Green – Venture partner with expertise in scaling B2B2C platforms.

10. Closing & Call to Action Slide

Title: Join Us on Our Journey

Call to Action:

• We are raising $10M to expand our reach, grow our team, and further develop AI-driven consumer insights for the B2B2C space. Join us and be a part of the future of retail!
• Contact Info:
  • John Doe (CEO)
  • Email: john@company.com
  • Phone: (123) 456-7890
  • Website: www.company.com

Visual: A motivational image of a growing supply chain or a brand success story.

Last Words

Congrats, you’ve made it through the deck-building process! Your B2B2C pitch deck now has everything it needs to hit investors with the perfect mix of data, vision, and personality. You’ve set the stage for your audience to see not just a business but a solution they can’t afford to pass up.

Now it’s time to get out there and deliver it. Remember, the best pitch isn’t about having every stat on lock—it’s about telling a story that makes people believe in your mission as much as you do. You’ve done the hard work, now it’s time to share it with the world.

Oh, and if anyone asks for a follow-up meeting, you’ll know you nailed it.

Good luck—you’ve got this.

If you want to really dive into the world of pitch decks, check out our complete collection of pitch deck templates.